Why First Impressions Matter: The Power of Reception Design
When someone walks into your workplace for the first time, whether it’s a client, a job candidate, or a new team member, your reception area is the very first thing they see. In those first few seconds, they’ll start to form opinions about your business: your professionalism, your culture, and your attention to detail.
That’s the power of reception design.
At BSG, we believe your reception space isn’t just a waiting area. It’s a statement. A well-designed reception sets the tone for your entire business and creates a lasting impression long after someone has left the building.
Here’s why it matters and how to get it right.
First Impressions Happen Fast
Research shows that people form impressions in a blink of an eye, sometimes in as little as 0.1 seconds, and almost always within seven seconds of entering a space. Social psychologists call this thin‑slicing, and it means that small visual cues, such as the reception area’s cleanliness, lighting, and layout, can influence perception long before anyone says a word.
Reception Design Is More Than Just Aesthetics
Sure, your reception area should look good. But great design is also about functionality, flow, and feeling. It should:
Reflect your brand - through colours, materials, signage, and styling
Make visitors feel welcome - with comfortable seating, natural light, and a clear layout
Support your team - with well-planned desks, storage, and tech integration for reception staff
Work for your space - whether you’ve got a large open foyer or a cosy front-of-house zone
The best reception designs balance style and practicality, so the space looks impressive and works brilliantly too.
Design Details That Make a Difference
A Statement Reception Desk
Often the focal point, make it feel intentional and tied to your office interior design.
Clever Lighting
Natural light is always a win. Layered lighting (ambient and task lighting) creates a calm, welcoming vibe.
Branding Touchpoints
Use branded furniture, logos, and consistent colour palettes to reinforce your identity.
Thoughtful Seating
Mix seating styles (sofas, chairs, benches) for comfort, flexibility, and visual interest.
Finishing Touches
Plants, artwork, feature walls and curated accessories help the space feel polished, not just functional.
Reception’s Role in the Visitor Journey
Reception design isn’t just about how the space looks, it’s about how people feel when they arrive. Reception design impacts visitor experience, security, and even internal morale.
Clear wayfinding and tidy desk areas help visitors feel organised and welcomed.
Friendly, professional reception staff reflect the standards and tone of your entire company.
Disorganised or cluttered receptions can unintentionally reflect poorly on your business approach.
Ask yourself: What story does our reception area tell? And more importantly, is it the one we want to tell?
Why BSG’s Office Interiors Team Can Help
We’ve reimagined spaces for businesses of all types, and here’s what sets us apart:
We listen to your brand, goals, and space
3D planning lets you preview your reception before it’s built
We manage the full journey, from concept to final fit‑out
Our focus is always on lasting usability as well as visual impact
Ready to Create a Memorable First Impression?
If you’re planning a reception redesign, office refurbishment, or simply want your front-of-house to work harder, we’d love to help.
Contact our office interiors experts today to start the conversation. to start the conversation and learn how you can make your reception space welcoming, functional, and on-brand.